Challenge

Distill Chipotle’s many sustainability initiatives into a clear and engaging annual report.

Overview

Solution

An impactful and captivating Sustainability Report that conveys the current state of the company inclusive of goals and achievements over the past year.

Work

Services

Annual Report Strategy, Communication Strategy, Graphic Design, Copywriting, Print Production, Interaction Design, Creative Direction

Results
Chipotle
Chipotle

Annual Sustainability Report

COMMITTED TO THE PLANET, COMMITTED TO SUSTAINABILITY

Since 1993, Chipotle has been committed to serving Food with Integrity and only using real ingredients that are responsibly sourced with people, animals, and the environment in mind. Hunt, Gather partnered with Chipotle to create their 2022 Sustainability Report that transparently conveys the current state of the company including developments like goals and achievements that happened over the past year.

Our mix of services, including Annual Report Strategy, Communication Strategy, Graphic Design, and Copywriting, came together to present a 129-page report that lays out everything from food waste to employer benefits into digestible, intriguing, and beautifully designed content. Each of the pages were meticulously designed individually while still staying consistent across the entire report. Further, the design was inspired by colors that occur naturally in nature, Chipotle’s 53 real ingredients, and Chipotle’s short film titled “Human Nature” that coincided with the release of their Annual Sustainability Report.

"(The work) celebrates how Chipotle serves food that is both good for you and better for the planet. Strengthening our connection with nature is key to producing responsibly raised food for generations to come."
— Chris Brandt, Chief Marketing Officer, Chipotle